In January, Winsor.ai, a Swiss-based AI-powered marketing attribution and data integration platform, was purchased by digital transformation company team.blue to deliver best-in-class digital tools for European SMBs.
In Japan, BBD Initiatives, an integrated SaaS platform, was scooped up by AI integrator Headwaters for $50.3 million at a 30 times sales multiple to shift toward a model that integrates AI technology, market access, and data rather than simply focusing on scale expansion.
In March, Plattar, an 3D configuration and AR commerce engine company headquartered in Australia, was acquired by Blippar, a SaaS-based augmented reality content creation platform developer from the United Kingdom, to enhance practical and scalable delivery and high-value AR solutions to customers globally.
Clear Channel Outdoor, a Texas-based innovator in out-of-home advertising through digital network expansion and enhanced analytics and programmatic capabilities, was acquired by Abu Dhabi-based investment firm Mubadala Capital for $1.33 billion at a 9.3 times EBITDA multiple.
In the United Kingdom, Legend, a marketing-tech-powered media platform with owned digital properties and syndicated sports and betting content, was bought by Genius Sports, a sports data and analytics company, for $1.2 billion to strengthen its core sport business while expanding their media and advertising capabilities.